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CREATE YOUR BRAND

AND LIVE WITH PURPOSE

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GIVEN THE RIGHT BRAND

IMAGINE THE POSSIBILITIES

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EXPERIENCED

COPYWRITERS

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CORPORATE PHOTOSHOOTS

& ONLINE PORTFOLIO'S

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YOUR BRAND

IS YOUR REPUTATION

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TOP OF MIND

WITHOUT HAVING TO SHOUT

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CORPORATE VIDEOS

PRODUCT PROMOTIONS

BUILD YOUR BRAND

THE IMPORTANCE OF PERSONAL & CORPORATE BRANDING

Branding is one of the most important aspects of any business no matter how big or small. Developing a brand is very much the same as branding a product because your brand is your promise to your customer. The main goal is to define and position your brand in such a unique manner that you will stand out and be different from your competitors. Your brand is derived from who you are, who you want to be and who people perceive you to be.

At Erichia Pretorius, we specialise in crafting the perfect image for you and your brand, that is proven to take you to the next level. Focusing on your brand is a step in the right direction and we will guide you through the process. We are the authority in professional online portfolios and strive to create brand insistence.


Website - Online Means On Demand

A Corporate or Personal website is one of the best platforms to communicate your vision or showcase your brand. If in today's age you don't have a website there is a good portion of the market that will not even consider you as an option when they are looking to buy. Having a website makes it very easy for people to find you, read up about your company, what you do and answer a bunch of questions they have on your company.

Designing and Corporate Identity

Our design team are the creators of COOL, making sure that their designs are congruent with
the vision set out for you. Their designs are unique and used for a huge variety of products and
activities such as websites, advertising, books, magazines, posters, product packaging, corporate communications and corporate identity. Their work demands creative flair, up-to-date knowledge
of industry software and a professional approach to time, costs and deadlines.

Video Marketing - The Newest Trend

One minute of VIDEO is worth 1,8 million words and the chances of getting page one listings on Google search increases by 53 times with a VIDEO. On average a visitor will stay 2 minutes longer when they watch a VIDEO and by 2017 VIDEO will be 90% of all internet traffic. 

Videos allow a complete visual communication and help build emotional connections with people. Compared to image and text, video is a completely different method of engaging audiences since the amount of information it can display in a second outweighs the amount of information that is read.

Corporate Photoshoot - You Have 6 Seconds To Impress

Our team of photographers work with great passion, ensuring every click is turned into a masterpiece.
We specialize in a wide variety of professional photography, hence our comprehensive portfolio of corporate and private clients all over the world.
 
Our synergy as a team has been extremely rewarding and successful as we keep up with styles and trends and have the ability to personalise each project that suits every client perfectly.. We love what we do!

PR & Media

Due to it being compared with advertising, PR is maybe the least understood of all marketing tools. The basis of PR includes using intermediaries to communicate with your audience and influence them.
When your brand is taking off - PR is the next step
Magazines
Radio         
TV            
News Paper
Billionaire Magazine
Forbes Africa

Private Edition
Huffington Post
Ventures magazine
Leadership
Prestige Magazine
Wild Imaging
Fairlady
Destiny
Grazia Magazine
Entrepreneur Magazine
Dossier Magazine
Oprah Magazine
Biz community
Property Magazine
Blaque Magazine
Sandton Magazine
GQ 
Global Citizen

Online Radio
Cliff Central
702 fm
Radio Today
SAFM
2 Oceans Vibe
Khaya FM
MIX FM 



SABC
CNBC

Midlands Chronicle
The Citizen
Hilton Chronicle
Sunday Independent
Natal Witness
Caxton (Chronicles)
Eagle News Paper

Social Media - Be Purposeful in What You Share

“In every aspect of your brand, it is important to have a powerful and strong message which holds value and contribute to the empowerment of your brand whether it is on your website, Facebook, Twitter or any other social media.”

Be purposeful in what you share

Every tweet or message you send, every status update and every picture you share, contributes to your brand. It is an amalgamation of multiple daily actions. Once you understand how you wish your brand to be perceived, you can start to be much more strategic about your brand.
What My Clients Have To Say
She is a highly talented and creative individual in terms of working with words and design and has an eye for detail. She works with her client in a very professional way and is timeous in delivery of work promised.

-  Ajita Ratanjee
Erichia provides great value with a "turn key" approach to personal branding. This, combined with her passion, makes her a definite port of call for any upcoming entrepreneur and business person."

- Morne Smit
“Dealing with Erichia from the start was an absolute pleasure. She is brilliant in interpreting the brief and creating the brand.

- Hilda Lunderstedt, Serial Entrepreneur and Venture Philanthropist                    

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